CLICK HERE for The Top-Rated & Best-Selling Health and Personal Care Products
6 Questions that Professional Speakers Answer
1. Who - Who is your target audience? What would they like to know about regarding your presentation? Do they have any preconceived notions about your material? What are their concerns? Are you addressing the "who" you targeted in your research? When you address the "who" of your message, you are better able to relate with your audience. They will feel like you are speaking directly to them. They will give you their attention because they feel like their needs are being addressed.
2. What - What is the message you want to communicate? What are the issues? What are the solutions? The "what" in your message is the backbone of your presentation. It is your purpose of your message and the reason you are speaking. It is also the reason why people come to hear you.
3. When - When is the recommended time to take action? Is there a sense of urgency in your presentation? Stressing the "when" aspect of your message is especially important when you want your audience to take action immediately following the presentation - i.e. - sign up for a class, sell promotional materials, implement what was learned)
4. Where - Where is the problem located? Where can your audience find the help they need? "Where" signifies direction. This leads your audience somewhere in your presentation. Where would you like to take them? Common "where" statements include "across America today", "in college campuses nationwide", "in the construction industry", and "in families in California".
5. Why - Why should they take action? What are the motivating factors in prompting your audience to take action? The main focus here is inspiration and motivation to take action. Not only do you want them to listen to you, but you want your audience to take action on what you've said. You want to somehow improve their lives and honing your message on the "why" is a critical necessity.
6. How - How can they respond to your message? How can they take action based on what they've heard? This is the learning and teaching portion of your message. This can be the "how-to" section telling them how they can easily improve their lives. This section often incorporates steps to follow.
There are still many more questions that your presentation should answer. As you piece all of these bits of information together, you'll be giving your audience the detailed answers they are looking for. You also present yourself as the credible source of information you want to present yourself to be!
Selected ArticlesHow To Market Yourself As A Professional Speaker
Ten Sources Of Income In Professional Speaking
Professional Speakers Polish Their Message
Organizing Your Professional Speaking Presentation
How To Tell A Story In Your Professional Speaking Presentation
A Professional Speaker Sets The Tone For The Message
Handling Questions And Answers In Your Professional Speaking Career
Practice Makes Perfect!
Using Props In Your Professional Speaking Presentation
Successful Transitions For Your Presentation
Using Humor In Your Professional Speaking Gig
6 Questions That Professional Speakers Answer
How Free Professional Speaking Gigs Help You
How To Deal With A Negative Audience In Professional Speaking
Do You Have The Ability To Draw People As A Professional Speaker?
Where To Find Professional Speaking Jobs
Create Your Professional Speaking Portfolio
What Makes A Great Professional Speaker?
The Real Message That Professional Speakers Send
What Does The First Year Of Professional Speaking Look Like?
Achieving Success In Professional Speaking